Coppertone®, which is owned by Schering-Plough, a subsidiary of Merck, was the first to launch the SPF (sun protection factor) index in North America, the first to develop a line of products specifically for babies, children and sports enthusiasts, and the first to offer continuous spray products and mousse sunscreens (new this year!). Complete the quiz on their site to get a personalized certificate that your kid can proudly display, to show everyone how "sun smart" he is, and a very cool Coppertone UV bracelet that changes color when exposed to the sun!